The Cincinnati chapter of Web Analytics Wednesday is having a meeting this Wednesday, October 7th from 6-8 PM at the Offices of Bridge Worldwide at 302 West 3rd Street in downtown Cincinnati.
Here is information on the meeting, including how to RSVP, from the Web Analytics Wednesday - Cincinnati LinkedIn group:
October 7th Web Analytics Wednesday Event
Please join us Wednesday October 7th at Bridge Worldwide for
community/networking as well as to hear Holly Williams, Managing
Director at TNS Compete share how their team is helping marketers
develop, execute, and analyze their online and offline marketing
strategies by observing the behavior of millions of consumers.
When: Wednesday, October 7, 2009, 6-8 pm
Where: Bridge Worldwide, 302 W. 3rd St, Downtown Cincinnati
Topic: Helping marketers develop, execute, and analyze their online and
offline marketing strategies by observing the behavior of millions of
consumers.
Overview: Compete.com brings the competitive marketplace view to help
companies benchmark, track, and discover and implement best in class
methods for their online campaigns. Holly Williams, from TNS Compete
will tell us how their team is helping marketers develop, execute, and
analyze their online and offline marketing strategies by observing the
behavior of millions of consumers.
She will share with us how marketers are using this competitive view to help with:
• Site optimization
• Consumer segment analysis
• Advertising and landing page effectiveness
Agenda: a) Site optimization b) Consumer Segment Analysis c)
Advertising and landing page effectiveness d) Opinions and Discussion
Please RSVP at m.craig@bridgeworldwide.com to let us know how much food and drink to prepare.
